Report: Redbox ready to battle Netflix streaming
The streaming market is about to get a bit more crowded, according to a new report.
Redbox President Mitch Lowe confirmed to a group of analysts yesterday that his company is planning to launch a streaming service to compete with Netflix, the Los Angeles Times is reporting. Similar to Netflix, Redbox's streaming service will be subscription-based, requiring customers to pay a single monthly fee for access to its slate of films.
Netflix is the dominant force in the streaming business. The company offers content from major film studios and top television networks across a wide array of devices, including all major game consoles, HDTVs, and a slew of set-top boxes. It competes with Hulu Plus and Vudu, among other content providers, but at least so far, no other competitor has delivered the same breadth of content for a single monthly subscription fee.
But Amazon, like Redbox, might be planning to change that.
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